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MgA. Jakub Mendel





With a background in industrial design and a specialization in automotive UX/UI, I bring nearly
a decade of experience across major OEMs and leading design agencies. My career has been rooted in pre-development and innovation—helping global automotive brands craft future-proof design visions and long-term strategies. I’ve guided design direction across multiple OEMs and contributed to flagship innovation programs. From vision-driven projects within the Volkswagen Group, to shaping innovations at ŠKODA AUTO, to collaborating with global clients like Hyundai and Mahindra BE EVs during my time at leading design agency ICON Incar—this broad perspective, built through hands-on work in research, UX/UI, and strategy, gives me
a deep understanding of how to craft meaningful future experiences. Whether contributing as
a designer or leading cross-functional teams, I bridge creativity with execution—guiding ideas from concept to stakeholder alignment.

(06/2025)


Education
                   




Master of Arts
Industrial design
2015           2021





Product design
High School
2011           2015

Work Experience
                                 

2023           Now
                           
Creative Lead UX/UI
BMW Group AG
Munich, Germany

2022
          
Design Strategist
BMW Group AG
Munich, Germany

2019           2021
                            
Innovations Designer
ŠKODA AUTO a.s.
Mladá Boleslav, Czech Republic

2018
         
Internship at HMI Technology & Concept
Volkswagen Group Research & Development,
Wolfsburg, Germany

Olgoj–Chorchoj studio
Collaborating on urban furnishings for city of Prague

2017
         
Concept car UX project for Volkswagen AG 

Brand identity for Festival of Art Glass, Glassfest Karlovy Vary

2014
         
Internship as a Graphic Designer at We:Wanna Play
Birmingham, United Kingdom

Internship at Moser a.s. 
Karlovy Vary, Czech Republic


Competitions & Awards
                                             

2022
         
Awarded by SHELL for Vision of Gas Station of the Future

2021
         
Laureate of Laurin & Klement Award 2021 by ŠKODA AUTO
for Master Thesis

2017
         
Nomination for Czech National Award for Student Design 2017
for vase Stratis for Moser glass a.s.

2016
         
TourFilm Festival Award in Karlovy Vary for commercial spot for Ústí region       Gate to Bohemia (vimeo link)

Awarded in design competition for Tatra Trucks a.s.
design of next Tatra

2nd place in competition for race car livery for Sport       Press a.s.

2015
         
9th place in international design competition Talente 2016 for vase Stratis for Moser glass a.s.

Awarded Best Graduation Work 2015 at SUPŠS

Laureate of Students Design Award 2015 for vase Stratis for Moser glass a.s.

2014
         
Winner in competition for installation of exhibition
Window Gallery České Spořitelny
Palác Rytířská, Prague 1

Winner in design competition of new beer for brewery Rohozec a.s.

2013
         
Ludwig Moser Award 2013 for glass vases for Moser glass a.s.

Winner in design competition of new safe for Charvát s.r.o.

Awarded for glass objects at Symposium of Applied Art Schools 2013